Making Sports a Winning InvestmentBy Altman Solon
Sports is a growing global enterprise, with sports leagues competing to grow their fan base internationally. Increasingly, the competition has left the pitch and entered the financial realm, with investors looking to tap into the...December 20, 2022
AR/VR: Game changers for increasing sports fan engagement and monetizationBy Altman Solon
Altman Solon’s 2022 Global Sports Survey shows fan interest in using augmented and virtual reality in sports, as many leagues and teams embrace the technologies to grow reach and engagement with fans.
FIFA World Cup 2022 to Be a Magnet for Emerging Soccer Fanbases in U.S., India, and ChinaBy Altman Solon
Altman Solon’s survey reveals scope of global fan interest in the FIFA World Cup 2022, with growth opportunities in emerging markets and streaming.
Growth in New Fan-Focused Technologies, Women’s Sports Creates Exciting Opportunities for Global SportsBy Altman Solon
Altman Solon’s survey shows that social media, VR/AR, emerging digital technology, and ‘’snackable’’ content are engaging fans who are spending more time watching live sports post-pandemic.