Media Consulting

Strategic clarity across a fragmented and fast-changing video ecosystem

The rise of streaming, shifting consumer habits, and new monetization models have made video strategy more complex than ever. We guide clients across content, distribution, and platform decisions to drive growth and efficiency.

• Content & investment strategy
  Aligning spend, windowing, and rights strategy with evolving demand and platform dynamics.
• Go-to-market & pricing models
  Structuring subscription, ad-supported, and hybrid approaches to maximize reach and revenue.
• Platform & partnership strategy
  Advising on distribution channels, bundling, and market expansion strategies.
• Operating model evolution
  Reshaping teams and tech infrastructure to support scalable, efficient video operations.

Guiding growth strategies across streaming, live events, and traditional audio

Streaming, live events, and social platforms have expanded how listeners engage with music and audio. Industry players must balance licensing, discovery, and monetization in an increasingly platform-driven environment.

• Platform & content strategy
  Defining growth paths across music streaming, podcasting, and interactive audio services.
• Audience insights & consumption trends
  Analyzing how demographic shifts and platform use inform strategic decisions.
• Rights & licensing structures
  Advising on licensing optimization, windowing, and revenue-share models across regions and rights types.
• Investor support & M&A advisory
  Providing diligence and commercial validation across the music and audio value chain.

Driving value across media rights, fan engagement, and commercial strategy

The sports media ecosystem is being reshaped by direct-to-consumer models, cross-platform viewing, and evolving fan expectations. Altman Solon supports rights owners, agencies, and distributors in navigating this new playbook.

• Media rights valuation & packaging
  Creating high-impact strategies for pricing, bundling, and auction preparation.
• Digital engagement & OTT strategy
  Designing fan-centric experiences across direct-to-consumer and partner-led platforms.
• Commercial model redesign
  Supporting innovation in sponsorship, licensing, and merchandising revenue streams.
• Strategic growth & investment advisory
  Guiding carve-outs, acquisitions, and international expansion across the sports value chain.

Helping publishers evolve in the age of digital-first consumption

Hybrid distribution, evolving subscription models, and new content formats are reshaping how publishers reach and monetize audiences. Success requires operational agility and thoughtful reinvention.

• Subscription & DTC strategy
  Designing digital and hybrid offerings to capture and retain subscribers.
• Content innovation & format strategy
  Evaluating emerging content types like audiobooks, interactive formats, and serialized storytelling.
• Platform & distribution partnerships
  Building ecosystems that scale reach and improve monetization.
• Operational & organizational optimization
  Restructuring to support digital transition while maintaining legacy profitability.

Shaping the next chapter of interactive entertainment

As gaming becomes more complex and capital-intensive, companies must continuously adapt product strategies, monetization models, and growth plans.

• Product & business model evolution
  Advising on pricing, live services, subscriptions, and free-to-play models.
• Content & pipeline strategy
  Helping developers prioritize genres, platforms, and innovation areas aligned with audience trends.
• Platform partnerships & distribution
  Structuring deals that maximize exposure while preserving long-term value.
• M&A & growth strategy
  Supporting transactions and long-term scale decisions across the gaming ecosystem.