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Liftoff Mobile files to go public in ad-tech IPO

January 14, 2026

GamesBeat referenced Altman Solon in its coverage of Liftoff Mobile’s IPO, citing our strategic perspective on the scale and long-term growth of the in-app advertising ecosystem. The article uses this context to frame how in-app monetization continues to shape platform strategy and value creation across the broader app economy.
 
Read the full article from GamesBeat to see how these dynamics are influencing the gaming and mobile landscape.
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Altman Solon is the largest global strategy consulting firm exclusively working in the TMT sectors.

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