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All to Play For: How Growing Leagues Can Outplay the Giants

June 09, 2025

Colin Moran, VP of Production Products at LTN, leverages findings from Altman Solon’s 2024 Global Sports Survey in the latest Sports Business Journal piece to highlight how growing sports leagues can leverage hybrid rights strategies and flexible tech stacks to compete with industry giants. Moran emphasizes the role of FAST platforms, cost-efficient production, and distribution-ready content in driving audience growth and investor interest.

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