Altman Solon's Consumer Video Survey of 5,000 U.S. consumers offers insight into the changing streaming landscape, how programmers are finding new ways to reach consumers, who are in turn rethinking the way they subscribe to and watch television.
Consumers Increasingly Choose Gaming Platforms for Social Experiences, Driving Convergence Across Social Media
Altman Solon's Global Consumer Gaming Survey explores emerging trends in gaming, including the emergence of the metaverse, investment in cloud infrastructure, and proliferation of digital communities.
In recent years, the success of the English Premier League, Bundesliga, La Liga, and others has attracted significant investment activity as investors favor the positive financial profiles and growth outlooks for leagues and clubs.
Altman Solon's 2021 Global Film & Video Production Survey highlights the emergence of virtual production capabilities, the adoption of cloud-based post-production tools, and the reliance on remote collaboration solutions.
The kickoff for Super Bowl is this coming weekend and, at least according to the sky-high TV ratings of recent playoff games in the United States, American viewers are planning to watch the game in huge numbers.
This episode of Media Deconstructed breaks down implications for consumers and programmers, how streaming services can scale in a crowded market, and what the coming 3-5 years may have in store for the media industry.
The Winter Olympics in Beijing open this week and a recent Altman Solon survey found that sports fans globally are eager to watch them again.
The Winter Olympics in Beijing open this week and, according to a new survey from global consulting firm Altman Solon, sports fans are eager to watch them again.
Women’s FA Cup final and Women’s Football Weekend 2021 draw spectators and TV viewers as interest in women’s game takes off
The recent Women’s Football Weekend, Women’s FA Cup final, and new national broadcasting rights deals demonstrate that interest in the Football Association (FA) Women’s Super League (WSL) is spiking.
The popularity of global stars like Serena Williams, new media and sponsorship deals for women’s leagues and teams, and high-profile campaigns for more equity in professional sports have kept women’s sports in the spotlight.